Digital Marketing Analyst

Job Reference: 30437-Digital marketing analyst
Company: RecruitArab - recruiter
Industry: Agriculture
Job Title: Digital Marketing Analyst

Location: Dubai, UAE

Job Type: Full-time

Closing Date: 2024-09-21

Application Email: apply@emiratesrecruiter.com

Job Description:

We are seeking a highly motivated and analytical Digital Marketing Analyst to join our dynamic team in the agriculture sector. The ideal candidate will be responsible for developing, implementing, and managing digital marketing strategies that drive customer engagement and enhance our brand presence in the agriculture market. This role requires a deep understanding of digital marketing analytics, consumer behavior, and the agricultural landscape in the Middle East.

Key Responsibilities:

- Data Analysis & Reporting: Collect, analyze, and interpret data from various digital marketing channels (social media, email, website, SEO, PPC) to assess performance and ROI. Prepare detailed reports and present findings to stakeholders.

- Campaign Management: Develop, execute, and optimize digital marketing campaigns across multiple platforms, including social media, Google Ads, email marketing, and content marketing, specifically targeting the agriculture sector.

- Market Research: Conduct thorough market research to identify trends, customer preferences, and competitive analysis within the agriculture industry. Utilize insights to inform marketing strategies and tactics.

- SEO & Content Strategy: Collaborate with content creators to ensure that all digital content is optimized for search engines and aligned with the overall marketing strategy. Monitor website performance and implement SEO best practices.

- Social Media Management: Oversee the management of social media accounts, including content creation, community engagement, and performance analysis. Develop strategies to increase follower engagement and brand awareness.

- Website Management: Work closely with web developers and designers to ensure the website is user-friendly, visually appealing, and optimized for conversions. Monitor website traffic and user behavior using tools like Google Analytics.

- Collaboration: Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure cohesive marketing strategies that align with business goals.

- Budget Management: Assist in the planning and management of digital marketing budgets, ensuring effective allocation of resources for maximum impact.

- Trends Monitoring: Stay up-to-date with the latest digital marketing trends, tools, and best practices, as well as advancements in the agriculture sector that could influence marketing strategies.

Qualifications:

- Bachelor’s degree in Marketing, Business Administration, Agriculture, or a related field.
- 3 to 5 years of experience in digital marketing analytics, preferably within the agriculture or related industries.
- Proficiency in digital marketing tools such as Google Analytics, Google Ads, SEMrush, Hootsuite, and email marketing platforms.
- Strong understanding of SEO, PPC, social media marketing, and content marketing strategies.
- Excellent analytical skills with the ability to interpret data and generate actionable insights.
- Strong written and verbal communication skills, with the ability to present complex information in a clear and concise manner.
- Experience in managing digital marketing campaigns from inception to execution.
- Knowledge of the agriculture industry and its unique marketing challenges is a plus.

What We Offer:

- A competitive salary package.
- Opportunities for professional development and career growth.
- A dynamic and collaborative work environment.
- The chance to make a significant impact in the agricultural sector through innovative digital marketing strategies.

If you are passionate about digital marketing and are eager to contribute to the growth of the agriculture industry in the UAE, we would love to hear from you!

To apply, please send your resume and a cover letter to apply@emiratesrecruiter.com by 2024-09-21.


Please inculde this job reference [30437-Digital marketing analyst] in the email when you send your application.

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