Internet Marketing Manager

Job Reference: 30502-Internet Marketing Manager
Company: RecruitArab - recruiter
Industry: Healthcare
Job Title: Internet Marketing Manager

Location: Sharjah, UAE
Industry: Healthcare
Closing Date: 2024-09-06
Application Email: apply@emiratesrecruiter.com

Job Summary:

We are seeking an innovative and results-driven Internet Marketing Manager to join our dynamic healthcare team in Sharjah. The successful candidate will be responsible for developing and executing strategic online marketing initiatives aimed at increasing our brand awareness, generating leads, and enhancing our online presence. This role requires a creative thinker with a strong understanding of digital marketing principles and a passion for the healthcare industry.

Key Responsibilities:

- Strategic Planning: Develop and implement comprehensive internet marketing strategies tailored to the healthcare sector, ensuring alignment with overall business goals.

- SEO & SEM: Optimize website content and structure for search engines to improve organic search visibility. Manage paid search campaigns (Google Ads, Bing Ads) to drive targeted traffic.

- Content Marketing: Create and oversee engaging content across various platforms, including blogs, social media, email newsletters, and website updates, ensuring it aligns with healthcare trends and patient needs.

- Social Media Management: Develop and execute social media strategies to enhance brand presence on platforms such as Facebook, Twitter, Instagram, and LinkedIn. Monitor engagement metrics and adjust strategies as needed.

- Analytics & Reporting: Utilize tools like Google Analytics and social media insights to track and analyze campaign performance, generating reports to present to stakeholders and inform future strategies.

- Email Marketing: Design and implement effective email marketing campaigns to nurture leads, promote services, and engage with existing patients.

- Collaboration: Work closely with internal teams, including clinical staff and administrative departments, to ensure marketing efforts align with service offerings and patient care objectives.

- Market Research: Conduct ongoing market research to identify trends, competitor activities, and patient preferences, using findings to inform marketing strategies.

- Budget Management: Oversee the internet marketing budget, ensuring efficient allocation of resources and maximizing ROI on all digital initiatives.

- Compliance: Ensure all marketing materials and campaigns comply with healthcare regulations and guidelines, maintaining the highest ethical standards.

Qualifications:

- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 5-7 years of experience in internet marketing, preferably within the healthcare industry.
- Proven track record of successful digital marketing campaigns.
- Strong understanding of SEO, SEM, social media marketing, and content creation.
- Familiarity with healthcare regulations and ethical marketing practices.
- Proficient in digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, Hootsuite).
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Ability to work collaboratively in a fast-paced, team-oriented environment.

Preferred Skills:

- Experience with CRM software and email marketing platforms (e.g., Mailchimp, HubSpot).
- Knowledge of graphic design tools (e.g., Adobe Creative Suite) is a plus.
- Familiarity with local healthcare industry trends and patient demographics specific to the UAE.

Why Join Us?

We offer a competitive salary and benefits package, along with opportunities for professional development in a supportive and innovative environment. Join our team and help us make a difference in the healthcare landscape of Sharjah.

How to Apply:

If you meet the above qualifications and are excited about the opportunity to drive our internet marketing efforts in healthcare, please submit your resume and a cover letter detailing your relevant experience to apply@emiratesrecruiter.com by the closing date 2024-09-06. We look forward to hearing from you!


Please inculde this job reference [30502-Internet Marketing Manager] in the email when you send your application.

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