Senior Public Relations Specialist

Job Reference: 31063-Senior Public Relations Specialist
Company: RecruitArab - recruiter
Industry: Healthcare
Job Title: Senior Public Relations Specialist
Location: Dubai, UAE
Industry: Healthcare
Closing Date: 2024-09-06
Application Email: apply@emiratesrecruiter.com

Job Description:

We are seeking a highly motivated and experienced Senior Public Relations Specialist to join our dynamic team in Dubai's thriving healthcare sector. The ideal candidate will have a passion for communication, a deep understanding of the healthcare industry, and a proven track record in public relations and strategic communication.

Key Responsibilities:

- Strategic Communication Development: Design and implement comprehensive PR strategies that effectively promote our healthcare services, enhance our brand reputation, and support our business objectives.

- Media Relations: Build and maintain relationships with key media contacts, including journalists, editors, and influencers in the healthcare sector. Proactively pitch story ideas and respond to media inquiries to secure coverage and manage media engagements.

- Content Creation: Develop high-quality content for various platforms, including press releases, articles, newsletters, and social media posts, ensuring alignment with our brand voice and messaging.

- Crisis Management: Prepare and manage crisis communication plans, responding swiftly and effectively to any issues that may arise, ensuring the organization’s reputation is protected.

- Event Management: Plan and execute public relations events, workshops, and conferences that promote our services, engage stakeholders, and enhance our community presence.

- Stakeholder Engagement: Collaborate with internal teams, including marketing, clinical staff, and executive leadership, to ensure consistent messaging and effective communication of our initiatives.

- Monitoring and Reporting: Track media coverage and public sentiment, providing regular reports and insights to the management team to inform decision-making and strategy adjustments.

- Team Leadership: Mentor and guide junior PR team members, fostering a culture of creativity, collaboration, and professional development.

Qualifications:

- Bachelor’s degree in Public Relations, Communications, Marketing, or a related field. A Master’s degree is a plus.
- Minimum of 5 years and maximum of 8 years of experience in public relations, preferably within the healthcare sector.
- Proven experience in media relations, crisis communication, and strategic planning.
- Strong writing and editing skills, with a portfolio of published articles and press releases.
- Exceptional interpersonal skills, with the ability to build relationships with diverse stakeholders.
- Knowledge of the healthcare landscape in the UAE and an understanding of regulatory requirements.
- Proficiency in digital marketing tools and social media platforms.

Skills:

- Excellent verbal and written communication skills.
- Strong analytical and problem-solving abilities.
- Ability to work under pressure and manage multiple projects simultaneously.
- Creative thinking and a proactive approach to identifying opportunities for brand promotion.
- Familiarity with data analytics tools to measure PR success and campaign effectiveness.

What We Offer:

- A competitive salary and benefits package.
- Opportunities for professional development and career advancement.
- A dynamic and collaborative work environment in one of the most vibrant cities in the world.

If you are a passionate and skilled public relations professional with a desire to make a meaningful impact in the healthcare sector, we encourage you to apply. Please send your resume and cover letter to apply@emiratesrecruiter.com by 2024-09-06.

We look forward to welcoming a new member to our talented team!


Please inculde this job reference [31063-Senior Public Relations Specialist] in the email when you send your application.

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